What is modern organic SEO?
Organic SEO in 2025 is much more than just ranking in Google results. It is now the art of making your content visible and relevant across a diverse ecosystem that’s transforming at exponential speed.
At Koanthic, we’re witnessing a major revolution: the emergence of answer engines like Perplexity and AI-native browsers like Comet and Atlas are completely redefining the way your audience discovers information. Over 40% of information searches are now carried out via systems that synthesize answers directly, rather than proposing links.
The New Rules of the Game
AI algorithms and systems now focus on :
- Sourced and trusted authorityYour content must be traceable, verifiable and trustworthy to be cited by Perplexity and other AIs.
- Contextual relevanceAnswer engines understand the intention behind each search with unprecedented precision.
- The total experienceClear semantic architecture, speed, mobile-first, and structured data
- Real value: Superficial content is no longer enough in the face of AI syntheses that extract essence from multiple sources.
A modern approach to SEO aims to position your expertise where your customers are looking for answers, whether via Perplexity, Comet, Atlas, ChatGPT, Claude, or traditional search engines.
Our specialities
Core Services
- New-generation SEO-oriented website design and redesign
- E-shop creation with conversion optimization
- Organic referencing (web + answer engines)
- Organic referencing (YouTube)
- Strategic management of social networks
- Creation of AdWords, Facebook & Instagram campaigns
Innovation 2025: Multi-channel AI optimization
- Answer Engines strategyOptimization for Perplexity, ChatGPT, Claude and other AI synthesis systems
- Comet/Atlas preparation: Content structuring for emerging native AI browsers
- Sourced and Fair Trade ContentProduction that respects AI traceability criteria
- Augmented Competitive Intelligence: Competitive intelligence via answer engines to identify SEO opportunities
- Automated Content BriefsSearching for and structuring insights using Perplexity and advanced AI tools